Have you noticed a lack of innovation in your company lately? Why is that? If you’re like many other entrepreneurs and small business, you’re mostly likely hyper-focused on efficiency, cost, and short term growth rather than a culture of innovation and creativity. This mindset leaves little room for exciting ideas to emerge!
1. Get Comfortable with Risk:
Being innovative requires taking some risks and trying new things. Yes, some won’t work out. Know that everything you try helps you figure out the things
that do work and what will most definitely help your business grow!
2. Smaller is Better:
3. Lean into Uncertainty:
As you know, nothing is a sure thing when it comes to business. This principal holds true with innovation. Businesses that are at ease with change and ambiguity succeed the most with innovation. So go ahead and lean into uncertainty while fostering an environment of exploration, experimentation, and invention.
4. Build on What Already Exists:
Take heart, you do not have to recreate the wheel. The innovative ideas businesses should generate are ensuring you create new value for clients. Don’t worry if it looks like something old newly packaged or is borrowed from others in your industry. The best innovators learn how to combine existing things differently or transfer concepts from others.
5. Measure your Innovation:
Keep a record of the results. How are the innovative ideas helping your business and your customers? Is your client base growing? Are you leads and sales increasing? expanding? What are others saying about your business? Are you getting more exposure and PR? How is innovation helping motivate your team members to come up with additional creative ideas?
Allow your creative juices to flow and be amazed how it impacts all areas of your business and value for your customers!